{"product_id":"lion-brownie-chocolate-bar-4-pack-4x30g","title":"Lion Brownie Chocolate Bar 4 Pack (4x30g)","description":"A multipack of 4 delicious limited edition bars of crispy wafer with a brownie flavour filling, chewy caramel, and crunchy cereals covered in smooth milk chocolate. LION® was launched in the UK in 1976 by Rowntree Mackintosh under the name \\\"\\\"Lion Bar\\\"\\\", with the strapline \\\"\\\"Crunch it, chew it. When you feel like a great big bite\\\"\\\" and was soon a roaring success with consumers.. In 1988 is was re-branded LION® and now is available in over 40 countries worldwide. The LION® product with its rugged appearance and combination of crispy filled wafer, chewy caramel and crunchy cereals covered in smooth milk chocolate, has provided a substantial, multi-textural bite across the decades. LION® does not contain any artificial colours, flavours or preservatives. \u003cbr\u003eA multipack of 4 delicious bars of crispy filled wafer, chewy caramel, crunchy cereals covered in smooth milk chocolate._x000D_ LION® was launched in the UK in 1976 by Rowntree Mackintosh under the name \"Lion Bar\", with the strapline \"Crunch it, chew it. When you feel like a great big bite\" and was soon a roaring success with consumers._x000D_ It was first produced at the York factory in the UK before being transferred to the Fawdon factory in Newcastle in 1978._x000D_ In 1988 is was re-branded LION® and now is available in over 40 countries worldwide._x000D_ The LION® product with its rugged appearance and combination of crispy filled wafer, chewy caramel and crunchy cereals covered in smooth milk chocolate, has provided a substantial, multi-textural bite across the decades._x000D_ The 1980 TV advertisements 'In the wild' featured real lions filmed on location in their natural habitat - which made for compelling viewing and was then re-enforced with the 'Wild Thing' advertisement in 1986 which again feature ","brand":"LION","offers":[{"title":"1","offer_id":51965507436890,"sku":"U-2LIOBRO4","price":1.5,"currency_code":"GBP","in_stock":false},{"title":"10","offer_id":51965507469658,"sku":"2LIOBRO4","price":15.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6402\/0058\/files\/2LIOBRO4.jpg?v=1791043245","url":"https:\/\/www.megaretailer.com\/products\/lion-brownie-chocolate-bar-4-pack-4x30g","provider":"MegaRetailer","version":"1.0","type":"link"}